If you’re interested, we’re here to help!

We can help you build a strong social presence by regularly posting timely and relevant content. Give us a call! 

Potential customers are searching online for the products or services that your business offers. With SEO (Search Engine Optimisation), you can boost your visibility in those search results so that people find you before your competitors.

Add your business to review sites, business directories, and social sites to turn online searchers into customers. 

Did you know that Google ranks businesses with reviews ahead of businesses with no reviews? The recency, frequency, and quality of reviews are all significant drivers for clicks, calls, and search engine ranking

Don’t leave new business on the table. We’ll help you generate more reviews!  

The Local Business Online Toolkit is a set of essential tools that every business needs to build a strong online presence, acquire new customers, and drive more sales.

The Local Business Online Toolkit can help you create an online store, manage online reviews, and publish content on social media, among other tasks. 

Establishing a strong digital presence is key to the success of any local business. They need to be found by more customers, engage with their clients, and promote their products online to beat the competition.

What’s included

Website Express

Build a fast, secure, and beautiful WordPress website. The Express version comes with e-commerce templates and integration with WooCommerce. 

Social Marketing

A social media marketing tool that makes it easier to create posts, grow your audience and measure your efforts. The Express version allows you to post to Facebook and Google My Business. 

Reputation Management

Take control of your online reputation, easily respond to reviews, and gain access to customer insights. The Express edition allows you to manage Google and Facebook reviews. 

Customer Voice

Use email templates to request more reviews for your business and build your online version. The Express version has a limit of 15 emails per month. 

Listing Builder

Get found in local search and own your listing information with Listing Builder. With a few clicks, you can instantly update your business information across multiple sources. 

Advertising Intelligence

Bring your digital advertising campaigns from multiple platforms under one roof for easy comparison. 

What is this?

Our Business App users can now install the Business App on their mobile device like a native app without having to visit any of the app stores. When clients open the installed application that now sits on their home screen, they would have a better user experience that is fast and reliable. The Business App would still have the same feel and aesthetics as the native apps do, just that this time it lives on the home screen of a mobile device.

A progressive web app as this solution is fondly called is a website that takes the shape and behaviour of a mobile app, developed to take advantage of the mobile device features, without requiring users to visit an app store.

How to save Business App on a mobile device?

iOS devices

• Navigate to the URL of the Business App using the Safari browser
• Click the "Share" button on the browser's bottom bar
• Select “Add to Home Screen”
• Users might be prompted to add the name of the app

Android devices

• Navigate to the URL of the Business App using the Chrome browser
• Tap on the three-dot overflow menu in the top-right corner of the browser
• Click "Install App"
• Find the app in your list of installed apps
• Tap and hold the app icon
• Select "Add to home screen"

• The Customer Journey
  
• Website + WooCommerce
• Reputation Management
• The Local Business Online Toolkit

The Business App platform is your client app that allows you to manage your digital strategy and grow your business. 

We offer a core set of essential freemium tools within your client app offering that allow your clients to try products before they buy, including Reputation Management, Listings Management, Social Media Marketing, and more.

Business owners can invite their employees to their Business App client dashboard as users for team collaboration and management. Even better, there are no limits on the number of users a business can have on one account!

Business App is for you. In Business App, you can:

1. Receive updates about key businesses metrics
2. Browse products and services in your online store
3. View proof-of-performance reports

To access to Business App, you’ll need to apply for user credentials

Alternatively, prospects can access Business App for free from a Snapshot Report.

Business App, allows you to do the following:

• View business' recent activity
• View Executive Report
• Access and order products
• Browse the store and make Purchases
• Configure your customer List
• Schedule Meetings
• Edit your Business Profile
• Configure notification settings
• Add notification recipients
• and more!

What Is Included In The Express Version

All of this is included for $97/month

Website Express

Build a fast, secure, and beautiful WordPress website.

The Express version comes with e-commerce templates and integration with WooCommerce.

Social Marketing

A social media marketing tool that makes it easier to create posts, grow your audience and measure your efforts.

The Express version allows you to post to Facebook and Google My Business.

Reputation Management

Take control of your online reputation, easily respond to reviews, and gain access to customer insights.

The Express edition allows you to manage Google and Facebook reviews.

Customer Voice

Use email templates to request more reviews for your business and build your online version.

The Express version has a limit of 15 emails per month.

Listing Builder

Get found in local search and own your listing information with Listing Builder.

With a few clicks, you can instantly update your business information across multiple sources.

Advertising Intelligence

Bring your digital advertising campaigns from multiple platforms under one roof for easy comparison.

Spending money on digital ads is one thing. But explaining the return on investment of ad campaigns to local business clients is another.

These courses enable business owners to adopt your Business App, explore the value of our products, and learn strategies that help you grow—all in a self-paced way.

• The Customer Journey
• Website + WooCommerce
• Reputation Management
• The Local Business Online Toolkit

We designed the courses for the widest possible audience, emphasizing feature highlights and step-by-step processes. 

The course catalogue will grow as we receive feedback from early adopters and adapt existing courses to reflect clients' needs.

The first is the Academy. 

The second is via the Guides tab in Business App. Users can explore several guides that walk them through areas to focus on, how to sell, and how to manage their online presence.

The first is the Academy. 

The second is via the Guides tab in Business App. Users can explore several guides that walk them through areas to focus on, how to sell, and how to manage their online presence.

By connecting Google Search Console to Business App, you can show detailed automatic proof-of-performance analytics on searches happening on Google:

• how many queries their website appears on page one of Google
• how many clicks their website is getting
• how many impressions their website is getting
• which queries are getting the most clicks, and their avg. position in search results
• which website pages are getting the most clicks and impressions

With this powerful no-cost feature, you can show how all the hard work you do on a business’s marketing (website content, blog, listings, reviews, social media, etc.) 

What is Google Search Console?

Google Search Console is a tool that Google provides at no charge to website owners to measure a website's search traffic and performance, fix issues, and make your site shine in Google Search results.

Among its many features, one is the ability to see detailed analytics about a website's organic ‘SERP’ (Search engine rank position), what search queries (keywords) are being typed into Google, and what pages appear the most via organic search. Our integration brings these features into the Business App Executive Report. Visit the Google Search Console website for more info.

Why connect to Google Search Console?

With the addition of Search Console to the Executive Report, you have a powerful tool for SEO reporting

Our reporting also provides a unique KPI not available from within Google Search Console: “Queries on 1st page of Google Search”. This number is calculated daily and reveals if a business is making progress in the outcome they truly want: to show up on page one of a Google search and get more website visits from more potential customers. This metric tracks exactly that, with no extra noise.

Best of all, this reporting is automated. Connect it once to deliver automatic, ongoing proof-of-performance reporting to your clients.

How do I set it up?

1. Setup Google Search Console

Ensure a Google Search Console is connected to the website and fully verified. Note: it takes 24-48 hours after a new property is connected to Google Search Console for data to start to appear on Google’s side.

2. Connect Search Console to Business App

In Business App > Connections, you’ll find a card to connect to Google Search Console.

Click ( + ) to add an account. Only one connection per account is permitted at this time.

Log into Google with an account that has permission to access this Search Console account.

All accounts that can be connected will appear in this list. Choose the account you want to connect to.

Once connected, it will take up to just a few minutes for existing data to appear in the Exec Report. Thirty days of history are pulled in when an account is first connected.

Update: If the account you want to connect does not appear here, ensure it is fully verified; and make sure the google account you are connecting with has sufficient permissions to view this search console account.

3. Customize the queries tracked in the Exec Report

You can customise the keywords tracked and reported on in the Executive Report via Search Console.

When Search Console is first connected, Business App will automatically pull in the top 10 search queries for this business, by clicking for reporting.

You can customize these keywords, remove them, or add up to 20 keywords to be reported in the Exec Report.

Go to Business App > Connections > and click the kabob > click “Edit Queries.”

I’ve connected Search Console to Business App, but I don’t see any data in the Exec Report?

Do you see data in Google Search Console itself yet? It can take a few days for a newly connected Search Console account to begin to collect data. Check back the next day – after connecting, our data collection happens once daily, around midnight CST.

It can take a few minutes for Business App to pull data to display in the Executive Report. The app automatically pulls in 90 days worth of data, and you should usually be able to see data in the most recent weekly exec report within an hour of connecting Search Console.

If the website is new, there may be low or no data to report. With no data yet, the cards will not appear. As you improve the SEO of this website and it starts to receive organic clicks, data will appear in the report.

Do you have sufficient permissions on your Google user to connect this data? Ensure you have admin privileges in Google Search Console.

How are the ‘Queries on 1st page of Google Search’ cards calculated?

We created a new custom metric that is a great way to show proof of improvement over time

a) they each have an avg position of between 1.0 and 10.0 (the first page of Google), and

b) the business’s website received at least one click within the last 30 days for that keyword.

We created this definition to eliminate the noise that can come from the hundreds of keywords a business might appear for but never get a click, because of poor relevancy.

This number is calculated once every 24 hours and then plotted on a trendline to show a trend over time. As a website’s SEO is improved, so will this number on this card.

Why aren’t Avg CTR or Avg Position metrics in the reporting?

Average CTR (click-thru-rate) and Average Position are helpful metrics to look at on a per-keyword level. Still, when rolled up as an overall stat, they do not help prove performance to an SMB client because they are averages that every new keyword will continually drag down what the website appears for. Essentially, these are two metrics a business will never be able to win at, and will never go “up and to the right”. So we decided to not include them in our Executive Report of high-level performance metrics.

Do you support Domain Properties?

We now support connecting both Domain-properties and URL prefix properties. We recommend using Domain properties, as they collect a wider view of all search activity from all domain variations (www vs non-www, etc.) 

Adjusting User Notification Settings in Business App

Once the user logs in to Business App, they can select “Settings” in the left menu.

Click “Notification Settings”.

The user can then turn specific notification settings on or off.

There are three types of notifications yoU can receive in the Business App:

1. Email

2. In-app: Use the bell icon.

3. Banner: a grey banner that appears on all pages in the Business App

Marketing Funnel

Recent Activity

Business Profile

Active Products

Users are invited to connect their accounts (Facebook, Google Business Profile, and more) at the top of the screen. This will subsequently connect these accounts to relevant products automatically.

In the top right, users can also select a date range for their Marketing Funnel.

What is it?

Artificial intelligence has been integrated into the social posting functionality in Social Marketing to allow users to create a social post using AI-generated content quickly. This feature works for accounts with Social Marketing Pro.

Why is this important?

Streamlines the process when a Partner or an SMB wants to quickly post to their social networks to save time, improve the ease of content creation, reduce research needed, and allow users to interact with their audiences faster.

How does it work?

Go to Social Marketing and hit compose, which will go to the compose screen. Look for the "suggest post" button below and click it to open a new prompt window.

The new window will look like this and prompt you to enter what type of content you want the AI to generate.

Enter a topic or description of what the AI should generate at the prompt, like "write about dark roast coffee in a humorous tone." Choose either short form or long form for the post, then hit the "Generate" button to see the new AI-generated content. 

Once the AI-generated content appears, the user can make changes and update as needed. Once satisfied with the content, select "Use this content" to post.

When is it available?

Released in January 2023 to clients with Social Marketing Pro activated.

What is it?

Artificial intelligence has been integrated into the Manage Reviews functionality in Reputation Management to allow users to create a review response using AI-generated content quickly.

This feature works for accounts with Reputation Management Pro that have either Google or Facebook connected.

Why is this important?

Streamlines the process when you want to respond quickly to a review on Google or Facebook to save time, improve the ease of content creation, reduce research needed, and allow users to interact with their audiences faster.

How does it work?

Go to the Reputation Management dashboard then click "Reviews" --> "Manage Reviews" in the main menu. Filter reviews by Google or Facebook and "Without Responses" to display the reviews that require a response. Look for the "Suggest Response" and select that:

After clicking "Suggest Response," the AI will generate a response: 

After the AI response is generated, the user can make edits or changes. If the user is satisfied with the response, click the "Respond" button.

When is it available?

Released in January 2023 to all clients that have Reputation Management Pro activated.

All customers with service area businesses can add multiple geographic areas they serve.

The listings team is working hard to offer you more value and clarity within Listing Builder. As part of the first slice of our commitment to make continuous improvements to the listing suite, we'll start by adding new Google Business Profile (GBP) fields and attributes to our platform and improving existing fields.

How does it work?

Business information entered in the "Long Description" field will now be synced to the connected Google Business Profile (GBP). This field can be found under Accounts > Listing Builder > Business Profile > Marketing > Long Description. If there is already content in this field, it will be published to the account's GBP. If this field is left blank, no changes will be made to the account's existing GBP.  

Customers are 2.7 times more likely to consider a business reputable if it has a complete Google Business Profile. The long description gives a great way to do so by telling prospective customers what sets you or your client's business apart from the rest.

Recommended items to include:

What kind of services or products the business offers

Company history/values

Anything other valuable information that customers should know about the business

Keep this content business-focused, leaving out anything related to pricing, promotions, or any type of content that frequently changes. Please ensure that you do not exceed 750 characters and that there are no URLs or HTML code present in this field. 

Specific business data will be synced to each social profile. See below for what specific information will be synced for each source.

Google Business Profile:

Street address, city, state, zip code

Phone number

Website URL

Hours of operation

Payment methods

Logo (setting a logo in your business profile will replace the existing profile picture)

Primary image

Accepting new patients

Facebook:

Street address, city, state, zip code

Phone number

Website URL

Hours of operation

Payment methods

Logo (setting a logo in your business profile will replace the existing profile picture)

Twitter:

Street address, city, state, zip code

Website URL

Logo (setting a logo in your business profile will replace the existing profile picture)

Short description (if less than 160 characters)

Instagram:

Street address, city, state, zip code

When composing a post for Instagram, the user is now able to add multiple images and videos then publish as a new post, schedule it for a later time, or save the post as a draft. Also while composing a post and selecting media, the user now has the ability to sequence the media while in a single location composer so as to avoid manual efforts of removing and rearranging. 

Why is this important?

Being able to to add multiple images and videos helps make the content more discoverable to the wider Instagram community and allows the business to grow their audience. Being able to sort the images and videos improves the process and reduces the time to create new posts.

How does it work?

Step 1: Select Instagram or another connected network to post new content

Step 2: Only 10 images or videos can be selected at once (this is the maximum allowed from IG). Multiple images can be selected by clicking on them.

Step 3: If posting to only to Instagram, images and videos can be combined for the selection

Step 4: Network-based validations are in place

Step 5: Images with errors will be highlighted with a red box 

Social Marketing users can view advanced analytics on the performance of their social media posts. This feature makes it easier than ever to monitor and grow a presence on the most important social networks for every business.

Users will find detailed insights into the success of their posts on Facebook, Twitter, Instagram, LinkedIn, and Google Business Profile under the new Insights > Post Performance tab in Social Marketing.

Social Marketing users will be able to see the engagement and reach of their social media content over time, as well as a detailed breakdown of the views, reactions, comments, shares (and more) that their posts receive.

Why is this important?

When a client wants to prove the effectiveness of their social media content, they can analyze and dig into social media post performance using the tool of their choice, so they can present the data as it suits best them using the date range of their choice.

How does it work?

Go to the Social Marketing Overview Page:

Note that the middle card "Recent posts" has replaced the "reach and engagement" card. It displays only successful posts made during the last 30 days.

Clients with multiple Facebook, Instagram, or Twitter pages connected to the platform can now view and select exactly which social page the data syncs to. Please note that the Instagram source selection does not have an edit button because it is managed by the Facebook source selection.

How does this work?

If a client has connected multiple social pages through Business App or a product like Reputation Management or Social Marketing, they will see those accounts reflected in Listing Builder.

On the Listing Sync tab found within Listing Builder, click on the pencil/edit icon.

t’s no surprise that when businesses — from local salons to law firms and real estate agencies — add online scheduling to their websites and customer outreach, booking rates along with customer satisfaction and revenue rise.

In a recent report, GetApp found that 94% of customers would choose a service provider over a competitor if that service provider had an online scheduling option. Today, online scheduling software is essential for any appointment-based business or customer-facing team that relies on meetings to grow revenue.

CalendarHero’s free version (also known as the Basic plan) is available, making it easier for you to get up and running with online scheduling right out of the box.

What is it?

CalendarHero’s Basic plan is the free, default version of CalendarHero. It is an excellent option for clients who are new to online scheduling or those with limited scheduling needs who still want the benefits of automation. The Basic plan includes essential scheduling functionality.

*On the Basic plan, users are limited to schedule up to 5 meetings per month using the CalendarHero web-based meeting scheduler. Users can upgrade to the Team plan to schedule unlimited meetings.

**On the Basic plan, the personal scheduling link expires every two weeks (this does not affect the website embed). Users can upgrade to the Team plan to generate unlimited static scheduling links.

What is it?

All customers now have access to a new Business Profile tab in Listing Builder. This tab gives you the ability to edit business profile data within the Listing Builder product. We've also added exciting new fields and attributes such as Special Hours (Holiday hours) and category-specific Google attributes. We also have "More Hours" coming soon which allows you to set things like delivery hours, drive-thru hours, etc.

Please note that these new syncing fields can only be found in the Listing Builder Business Profile tab. The remainder of business data can still be seen and edited in Partner Center under Businesses → Accounts → Edit account.

How will it work?

Any account with Listing Builder, Listing Sync Pro, or Listing Distribution can now sync out Special Hours, and category-specific Google attributes. These new fields can be found under the "Hours" and "More" tabs respectively. Special Hours is excellent for setting things like holiday opening hours and letting customers know about notable exceptions to your regular opening hours. Google attributes allow businesses to share details about their business with potential customers. Adding these attributes can enable a business to show up in search results when people search for places with those attributes on Google Search and Google Maps. Since Google attributes are category-specific, your clients will see different features. 

What is it?

Artificial intelligence has been integrated into the social posting functionality in Social Marketing to allow users to quickly create AI-generated images by entering text prompts. This is in addition to the AI-generated posting feature already introduced. This feature works for accounts with Social Marketing Pro.

Why is this important?

Streamlines the process when a user wants to quickly create an image and post to their social networks to save time, improve the ease of content creation, and allow users to interact with their audiences faster.

What is it?

Artificial intelligence has been integrated into the social posting functionality in Social Marketing to allow users to quickly create AI-generated images by entering text prompts. This is in addition to the AI-generated posting feature already introduced. This feature works for accounts with Social Marketing Pro.

Why is this important?

Streamlines the process when a user wants to quickly create an image and post to their social networks to save time, improve the ease of content creation, and allow users to interact with their audiences faster. 

How does it work?

1. Select Media

2. Add Media → Generate Image (New)

3. Add a detailed prompt to get 3 results. It can take a few seconds to load the images as seen below

4. Click on + or on the image to add to the media section of the post

What is it?

Listing Builder features a Citations page, showing clients proof of performance and citation growth. 

Why is it important?

Any instance where a business's name, address, or phone number (NAP) is mentioned online creates a citation. Every new citation created enhances local online visibility and boosts ranking on search engines like Google and Bing. With Listing Builder now showcasing citations, your clients can watch as their total number of sources grows the longer they activate this product.

How does it work?

This feature is available to accounts with Listings Sync Pro, or Listings Distribution activated. The citations page will be turned on by default.

When viewing the Listing Sync dashboard, you will no longer see the Listings Accuracy percentage or its associated data. We know that getting found online is the top priority for small-business clients. That’s why you will now see the number of synced listings highlighted in the top right corner of the Listings Sync tab. This will replace the listing accuracy data.

We've also clarified the definition of our statuses.

You’ll see a dashboard that will look something like this:

Listing Sync Pro is trusted by thousands of local experts around the world and will help you do the following:

Empower clients to own their data online

Help them appear in local search

Keep their information up-to-date on key sources such as Google

We've added new syncing sources to our Listing Sync Pro table for those using Listing Sync Pro! These new sources include:

Listing Sync Pro Canada:

Yellowpages.ca

Fiat

Petal Search

BBB

Bell Canada

Wand

iGlobal

FindOpen

Listing Sync Pro USA:

Yp.com

Petal Search

BBB

CitySearch

Insider Pages

EzLocal

Fiat

DexKnows

SuperPages

IGlobal

Wand

FindOpen

The following voice search sources are new to the Listing Sync table:

Google Assistant (Powered by Google)

Microsoft Cortana (Powered by Bing)

Siri (Powered by Apple Maps)

For SMBs’ business data to show up on voice search, keeping this data updated on the key sources (Google, Bing, Apple Maps, Yelp) that power this data is crucial. While syncing to these parent sources is not new to Listing Sync Pro, what is new is that we are now showing more value to your clients by displaying all the essential sources their business profile information syncs to. Voice assistants typically say no more than a few answers when asked a question. Hence, a business must have its information accessible everywhere voice assistants pull data.

Please note that adding these voice search sources depends on the country/Listing Sync Pro plan and that all of these new sources only apply to those using Listing Sync Pro, not Listing Sync Pro powered by Yext. Please refer to the Screenshots & Files tab on the Marketplace product page for the complete details on syncing sources.

Who has access to it?

All accounts with Listing Sync Pro active will see some of these new sources in their Listing Sync table.